Do sound inconsistencies also result in inconsistencies in how well a store is liked?

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Do sound inconsistencies also result in inconsistencies in how well a store is liked?

Try to prevent the music sound from varying within the target area. Sound that is too noisy in some locations but inaudible in others will leave an inconsistent impression on people, which can damage the store’s brand image. Therefore, delivering a uniform sound throughout the area where guests/customers are present is an essentail element in creating a high quality space.

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